1. Understand your body
Knowledge is power. So the first thing you need to understand is what kind of body you have and what works for you. If you have a good understanding of your body shape and your strengths and weaknesses, you can buy the right clothes to either accentuate or camouflage them. Any clothing that does not fit you properly will never look good on you. So please beware of sales and only buy new clothes when you really adore them and they fit you properly (or that you can easily alter to fit you).
If you felt great on any particular day wearing a certain outfit, write it down. Or better even, take a picture. I have found that taking pictures of myself is a great help in recognizing which outfits worked and looked good and which ones didn’t. Take note of that and remind yourself about this style before going for the latest fashionable trend.
3. UNDERSTAND YOUR PERSONALITY AND COLOURS
Colours can also have a huge effect on your style and how you feel. Understand how certain colours make you feel. You can consider doing a color analysis with an image consultant or you can do a style course. You can also do exercises like the style statement to understand your style personality.
4. BASICS + STATEMENT PIECES
Once you have covered the basics of your style, look for some wonderful statement pieces that are truly unique for you. Try to be creative and mix both high and low end brands together. Create something unique! Accessories are easier to change and it’s also easier to be very creative with them. Invest in a good pair of shoes and choose the perfect hand bag for your style. If you understand your style well, it may not be necessary at all to have many shoes or handbags. Rather, you could focus on getting the perfect ones. One of these accessories may become part of your signature style. Something that uniquely defines you.