The Hair Look
To complement the early ‘70’s silhouettes and light-spirited collection, lead stylist James Pecis for Moroccanoil created a bohemian hairstyle featuring loose, just-woke-up waves with a chic, shiny finish.
How the Look Was Created
• Create a low side part and apply Moroccanoil Volumizing Mousse to build up texture to help achieve boho-waves.
• Blow dry hair using Moroccanoil Boar Bristle Classic Brush, directing hair on the forehead above the brow and behind the ears.
• Starting at the nape of the neck, spray Moroccanoil Luminous Hairspray Strong directly to small sections of the hair and smooth down. This will achieve the dual texture effect that’s key to this look.
• Continue spraying sections around the whole head, smoothing hair down to create a “head-hugging” shape. Finish with front section by spraying side part into place.
• Secure the shape using a fine elastic thread stitched into the hair.
• While hair is secured, gently curl ends with large barrel iron in opposite directions to create slight natural wave.
• Finish with small amount of Moroccanoil Curl Defining Cream to open ends and Moroccanoil Luminous Hairspray Strong for long-lasting hold and extra shine.
Moroccanoil Volumizing Mousse is specially designed to build body and create natural lift and movement. Its weightless formula provides a flexible long-lasting hold and creates natural, voluminous styles. Moroccanoil® Volumizing Mousse plumps fine, limp hair for added fullness without any sticky residue or buildup. Hair is left healthy and touchable with a veil of shine. (expected in 2014)
Moroccanoil Boar Bristle Classic Brush makes brushing and styling easier than ever. Made with premium materials, the Boar Bristle Brushes provide the ultimate experience in hair care, while promoting healthy, shiny, manageable hair. The brushes provide nourishment by stimulating and massaging the scalp and gently spreading hair’s natural oils down the shaft. With repeated use, hair becomes softer, more manageable and healthier. Seamless construction allows for easy styling, with an ash wood handle that is lightweight and heat-resistant. (expected in 2014)
Moroccanoil Luminous Hairspray Strong is formulated with a combination of highly sophisticated ingredients infused with argan oil. A lightweight, workable hairspray, it provides lasting, healthy and strong hold with reflective shine that fights frizz and humidity. (330 ml: 21,90€)
Moroccanoil Curl Defining Cream brings back definition to wave and curly hair. Advanced heat-activated technology provides intense conditioning and activates a curl memory factor to keep hair bouncy and control frizz for hours. Argan oil and protein condition, detangle and tame curls, so hair remains smooth and frizz-free with great movement. (250ml: € 33,90)